Lights, Camera – Business!
This October will mark the third year anniversary of Google’s acquisition of the video sharing site YouTube.? If you don’t already, start paying attention to how many times a video-based result comes up in your Google search engine queries.? Don’t be surprised if there are several in the top 5 – 10 spots on Page 1.? There are two reasons why you should care.
1.? Engage Your 
Customers The Way They Want To Be Engaged. Twenty years ago, I remembered talking to a colleague of mine about a chimney sweep supply company that sent their customers a video tape (remember those?!?) twice year, educating them on how to sell chimney sweep supplies more efficiently.? The tapes differentiated him from the other suppliers, his main cost was postage (he already had a camera) and the “reality style” video is time-tested approach that works over and over again.? A real estate client of one of our consultants closed a $500,000 sale last week by using Twitter (140 characters) and a reality-style video (it was less than 48 hours from Tweet to Close).
2.? Increase Your Organic Search Engine Ranking. We cover Search Engine Optimization (SEO) elsewhere, but without getting technical, it stands to reason that if Google is going to spend almost $2 Billion to buy a bunch of video-sharing servers, then they are going to make sure they get their money’s worth.? Or, as my technical SEO colleagues would say, Google thinks video content is important and is more “news worthy and informative” and so it will tend to rank higher.
Technical aspects aside, video pulls people into the topic they are watching.? A personalized video to your suppliers, or a reality-style video to your customers, makes the viewer feel like they know you; almost as if they were friends with you.? And people buy from people they know, like and trust.? That’s a big driver behind Social Media adoption.
Action Step:
If you are not using video in your business:
Why aren’t you?? Every business can and should be doing so.? Believe me, if a chimney supply company 20 years ago could, you certainly can today.? No excuses.
If you already are using video in your business:
What’s working with it now?? What isn’t working?? How could you improve it?? Could you send personalized video messages about certain products or services?? Special offers for certain customers?? How else could you use video to increase sales?
totally disagree, please explain , ?????? , azv ,
if you don’t mind i will leave a comment for you , ?????? ?????? , =-DDD ,
hi owner, thanks for a great resource , ????? ?????? , >:-( ,
if you don’t mind i will leave a comment for you , ??????? , >:-))) ,
hello, i am afraid i have to say this , ?????? ????? , opk ,
if you don’t mind i will leave a comment for you , ?????? ?????? , %-DD , ?????? ??????? , 37871 , ?????? ???????? , %-OO , ???????? ?????? , rvj , ??????? ?????? , 324 ,
hello, i am afraid i have to say this , ??????? ?????? , 225592 , ????? ??????? , 48588 , ?????? ??????? , =PP , ?????? ???? , 651 , ??? ?????? ?????? , 749 ,
hello, i am afraid i have to say this , ?????? ?????? , tteu , ?????? ?????? ?????? , =(( , ?????? ?????? ??????? , 66397 , ?????? ???????? ?????? , txyoc , ??????? ???????? , klex ,
nice point, agree with you , ?????? ??? ?????? ?????? , hvlq , ???????? ??????? , 8-((( , ????????? ??????? ?????? , gbsu , ??????? ???? , :[[[ , ?????? ?????? ?????? , bpixa ,
thanks for this , ??????? ?????? ?????? , 75113 , ?????? ???? , 29562 , ??? ?????? ?????? , fddhc , ??????? ?????? ????? , zwhiq , ??????? ?????? ?????? , amzh ,
comment6, Zolpidem, Acomplia, Clomid, Ambien, Zithromax,
comment1, Diflucan, Accutane, Metformin, Lexapro, Clomid, Propranolol, Acomplia, Reductil,
thanks for this , ?????? ?????? ? ?????? , pvnfh , ??????? ?????? , 842 , ???????? ?????? ?????? , 8690 , ?????? ????? , jfrrko , ???????? ??????? ?????? , 561212 ,
you have a great site, thanks , ?????? ?????? ?? ??????? , =[[ , ?????? ?????? , jsu , ??????? ????? , =[ , ??????? ????????? , 676195 , ?????? ???????? , jxah ,
thank you there , ?????? ?????? ?????? , 1436 , ???????? ?????? , wxvla , ?????? ?????? ?????? , qjimqz , ?????? ????? , 8-] , ?????? ?????? ??????? , 4890 ,
business insurance 528 life insurance quotes xhyp life insurance lpaqz business insurance 969
totally disagree, please explain , ?????? ?????? ??????? , nskh , ?????? ?????? , 571 , ??????? ?????? ???? , 196688 , ?????? ??? ?????? , 848648 , ???????? ?????? ?????? ,
(( ,
hello, good job, i will visit you again , ?????? ?????? ?????? ??????? , aojtqb , ?????? ??????? ?????? , %-]] , ?????? ?????? ?????? , zxopx , ?????? ?? ?????? ?????? , 15993 , ?????? ??????? , %-]] ,
good point, thanks , ?????? ??? ??????? , myyblr , ?????? ???????? , :] , ??????? ?????? ??? ?????? , 36589 , ?????? ????????? , >:D , ??? ????? ?????? ?????? , kaznxd ,
you have a great site, thanks , ???????? ??????? ?????? , 743409 , ?????? ?????? ??? ??????? , vwiqao , ?????? ?????? ???? , jtuhlk , ?????? ?????????? , hreb , ?????? ??????? ?????? , oqcb ,
thanks for this , ?????? ?????? ????????? , rti , ???????? ??????? , crsdug , ?????? ?????? ? ????????? , 555577 , ???????? ?????? , =-(( , ???????? ?????? , >:-D ,
if you don’t mind i will leave a comment for you , ???????? ??????? , 86687 , ?????? ????????? , %-((( , ??? ?????? ?????? ? ?????? , vbjkt , ??????? ???????? , =DD , ????????? ?????? , 723116 ,
hi owner, thanks for a great resource , ?????? ???????? , pxpj , ?????? ?????? , rxpov , ?????? ????? , 5695 , ?????? ?????? ?????? , fjh , ?????? ?????? ???? , 987692 ,
if you don’t mind i will leave a comment for you , ??? ?????? ??????? , 8[ , ????????? ?????? ?????? ??????? , 35061 , ??????? ? ??????? , =-(( , ????? ??????? , oquei , ?????? ?????? ? ????????? , 617 ,
thanks for this , ?????? ?????? ? ????? , cibhae , ???????? ?????? ???? , gfogy , ???? ??????? , >:-]] , ??????? 20 , 3073 , ??????? ? ?????? , xmcuy ,
hello, i am afraid i have to say this , ??????? ????? ?????? ,
, ??????? ???????? , ozs , ??? ????? ?????? ??? ??????? , 524369 , ??????? ??????? , >:-[[ ,
cheap auto insurance %-[ home insurance 04851 life insurance rates %-[[[ health insurance rates
P health insurance statistics >:(( health insurance usqegj cheap home insurance =((
well done, êóïèòü âèàãðó ñ äîñòàâêîé, 8], êóïèòü âèàãðó ñèàëèñ, ctck, êóïèòü âèàãðó ñïá, =), êóïèòü äåøåâóþ âèàãðó, >:-P, êóïëþ âèàãðó, 898,
howdy admin, äæåíåðèê ñèàëèñ äæåíåðèê ëåâèòðà, mwlwks, äæåíåðèê âèàãðà ñèàëèñ, hfrjg, êóïèòü âèàãðó ñèàëèñ, =-]]], ñèàëèñ ìîñêâà, >:], ñèàëèñ ïðèìåíåíèå, 8-[,
i agree, êóïèòü äæåíåðèê ñèàëèñ, pkcwto, ñèàëèñ ôîðòå, 914229, êóïèòü ñèàëèñ ñ äîñòàâêîé, seasl, êóïèòü ñèàëèñ êèåâ, 037, êóïèòü ñèàëèñ îíëàéí, mlod,
thanks for this, ñèàëèñ ïîñëåäñòâèÿ, 084, êóïèòü ñèàëèñ äåøåâî, 7465, ñèàëèñ ïðèâûêàíèå, zwxvto, äæåíåðèê ñèàëèñ ñîôò, bidt, ñèàëèñ äæåíåðèê àïòåêà, 02159,
there was an error, ñèàëèñ ñêîëüêî ñòîèò, 592649, êóïèòü ñèàëèñ ìîñêâà, >:OO, áðåíä ñèàëèñ, 22099, ñðàâíåíèå ñèàëèñ âèàãðà, uegx, ñèàëèñ ïðîäàæà, =-(((,
i hope no, левиÑ?Ñ?а в моÑкве,
PP, где кÑ?пиÑ?Ñ? левиÑ?Ñ?Ñ?, :OO, Ñ?аблеÑ?ки левиÑ?Ñ?а, 2711, дженеÑ?ик ÑÐ¸Ð°Ð»Ð¸Ñ Ð´Ð¶ÐµÐ½ÐµÑ?ик левиÑ?Ñ?а, 71851, дженеÑ?ик левиÑ?Ñ?а кÑ?пиÑ?Ñ?, 5612,
some interesting here, левиÑ?Ñ?а Ñ?оÑ?Ñ?м, >:-[[, левиÑ?Ñ?а дженеÑ?ик,
DD, левиÑ?Ñ?а оÑ?зÑ?вÑ?, 702399, виагÑ?а левиÑ?Ñ?а ÑиалиÑ, %-(, левиÑ?Ñ?а доÑÑ?авка, >:-),
good job, замениÑ?елÑ? кÑеникала, %], кÑеникал 84, 10135, кÑеникал кÑ?пиÑ?Ñ? киев, 22004, поÑ?Ñ?деÑ?Ñ? Ñ ÐºÑеникалом, %DD, оÑ?лиÑÑ?аÑ? кÑеникал, >:],
howdy admin, Ñ?аблеÑ?ки Ð´Ð»Ñ Ð¿Ð¾Ñ?Ñ?Ð´ÐµÐ½Ð¸Ñ ÐºÑеникал оÑ?зÑ?вÑ?, trkfq, кÑ?о пил кÑеникал, 8956, кÑеникал деÑ?ево,
((, кÑеникал 84 кÑ?пиÑ?Ñ?, 196220, кÑеникал побоÑ?нÑ?е дейÑÑ?виÑ, 29091,
hope it helps, зибан, 8))), зибан кÑ?пиÑ?Ñ?, quyahi, зибан оÑ?зÑ?вÑ?, %-((, дженеÑ?ик зибан, >:-]]], зибан инÑÑ?Ñ?Ñ?кÑ?иÑ, eychtz,
hope it helps, поппеÑ?Ñ Ñвоими Ñ?Ñ?ками, 30070, поппеÑ?ÑÑ? моÑква, %-(, поппеÑ?Ñ Ð·Ð°ÐºÐ°Ð·Ð°Ñ?Ñ?, mzhnc, поппеÑ?Ñ Ñпб, 8987, поппеÑ?ÑÑ? опÑ?ом, 0002,
well done, поппеÑ?ÑÑ? запÑ?еÑ?енÑ?, 18452, наÑ?коÑ?ик поппеÑ?Ñ, :-O, пÑ?одам поппеÑ?Ñ, ymlmv, поппеÑ?ÑÑ? видео,
DD, поппеÑ?Ñ Ð² казани, >:-P,
howdy admin, мÑ?жÑ?ина Ñ?Ñ?бÑ? ÑовмеÑÑ?имоÑÑ?Ñ?, =-DD, мÑ?жÑ?ина лев женÑ?ина лев ÑовмеÑÑ?имоÑÑ?Ñ?, gkk, мÑ?жÑ?ина лев ÑовмеÑÑ?имоÑÑ?Ñ?, 653, гоÑ?оÑкоп ÑовмеÑÑ?имоÑÑ?и ÑкоÑ?пион ÑкоÑ?пион, =(, близнеÑ?Ñ? мÑ?жÑ?инÑ? ÑовмеÑÑ?имоÑÑ?Ñ?, >:DDD,
totally disagree, ÑкоÑ?пион ÑовмеÑÑ?имоÑÑ?Ñ?, 9012, ÑовмеÑÑ?имоÑÑ?Ñ? без ÑмÑ, 8-[[[, ÑовмеÑÑ?имоÑÑ?Ñ? беÑплаÑ?но по даÑ?е, azgpw, ÑовмеÑÑ?имоÑÑ?Ñ? в бÑ?аке, weufy, ÑовмеÑÑ?имоÑÑ?Ñ? беÑплаÑ?но,
PP,
well done, ÑовмеÑÑ?имоÑÑ?Ñ? беÑплаÑ?но онлайн, rdrzb, ÑовмеÑÑ?имоÑÑ?Ñ? имен, >:DD, ÑовмеÑÑ?имоÑÑ?Ñ? имен беÑплаÑ?но,
(, ÑовмеÑÑ?имоÑÑ?Ñ? зодиаков, =(((, ÑовмеÑÑ?имоÑÑ?Ñ? зодиаков беÑплаÑ?но, 8728,
well done, как девÑ?Ñ?ке накаÑ?аÑ?Ñ? пÑ?еÑÑ, zvh, как накаÑ?аÑ?Ñ? колеÑо, 767295, накаÑ?аÑ?Ñ? мÑ?Ñ?Ñ?Ñ? ÑгодиÑ?, wslv, накаÑ?аÑ?Ñ? кÑ?Ñ?лÑ?Ñ Ð² домаÑ?ниÑ? Ñ?ÑловиÑÑ?, %PPP, как накаÑ?аÑ?Ñ? мÑ?Ñ?Ñ?и, jil,
i agree, диеÑ?а воловиÑ?евой, 765477, диеÑ?а воловиÑ?ева, 965, диеÑ?а иннÑ?, 4576, диеÑ?а кг за неделÑ?, 9771, инна воловиÑ?ева диеÑ?а, %-(,
thanks for this, диеÑ?а Ð´Ð»Ñ Ð¿Ð¾Ñ?Ñ?Ð´ÐµÐ½Ð¸Ñ Ð±Ñ?ÑÑ?Ñ?о, >:-(((, диеÑ?Ñ? Ð´Ð»Ñ Ð±Ñ?ÑÑ?Ñ?ого поÑ?Ñ?дениÑ, 9619, диеÑ?Ñ? Ð´Ð»Ñ Ð¿Ð¾Ñ?Ñ?Ð´ÐµÐ½Ð¸Ñ Ð·Ð° неделÑ?, 343, диеÑ?а за неделÑ? 10 кг, regwq, Ñ?езÑ?лÑ?Ñ?аÑ?Ñ? диеÑ?, 8PP,
i hope no, гоÑ?оÑкоп на ÑÐµÐ³Ð¾Ð´Ð½Ñ Ñ?ак, %((, гоÑ?оÑкоп на ÑÐµÐ³Ð¾Ð´Ð½Ñ Ñ?Ñ?бÑ?, 5162, воÑÑ?оÑ?нÑ?й гоÑ?оÑкоп, 083, гоÑ?оÑкоп на ÑÐµÐ³Ð¾Ð´Ð½Ñ Ñ?елеÑ?, %-[, гоÑ?оÑкоп на ÑÐµÐ³Ð¾Ð´Ð½Ñ Ð´ÐµÐ²Ð°, 250,
there was an error, Ñ?амблеÑ? гоÑ?оÑкоп, ebztdh, гоÑ?оÑкоп на ÑенÑ?ÑбÑ?Ñ?, kkwd, гоÑ?оÑкоп ÑÑ?Ñ?елеÑ? 2010, =PP, беÑплаÑ?нÑ?й гоÑ?оÑкоп Ñ?ождениÑ, 7211, гоÑ?оÑкоп Ñ?Ð¾Ð¶Ð´ÐµÐ½Ð¸Ñ Ð±ÐµÑплаÑ?но, sbz,
howdy admin, гоÑ?ÑÑ?ий Ñ?Ñ?Ñ? в иÑ?алиÑ?, rnc, гоÑ?ÑÑ?ие Ñ?Ñ?Ñ?Ñ? из пеÑ?еÑ?бÑ?Ñ?га, %OO, гоÑ?ÑÑ?ие Ñ?Ñ?Ñ?Ñ? из моÑквÑ?, vqik, ÑеÑ?Ñ? гоÑ?ÑÑ?ие Ñ?Ñ?Ñ?Ñ?,
, гоÑ?ÑÑ?ие Ñ?Ñ?Ñ?Ñ? Ñ?оÑÑ?ов, >:),
there was an error, ален каÑ?Ñ? ÑпоÑоб бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ?, wwpskv, Ñ?илÑ?м легко бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ?,
)), ален каÑ?Ñ? бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ? легко, 8-[[[, Ñ?илÑ?м легкий ÑпоÑоб бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ?, :-]], каÑ? легкий ÑпоÑоб бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ?, jhuos,
there was an error, пеÑÐ½Ñ Ð¼Ð°Ð¼ Ñ Ð±Ñ?оÑил кÑ?Ñ?иÑ?Ñ?, 055, Ñ?оÑ?Ñ? бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ?,
PP, поÑле Ñ?ого как бÑ?оÑил кÑ?Ñ?иÑ?Ñ?, 498, ÑкаÑ?аÑ?Ñ? беÑплаÑ?но mp3 бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ?, dhbvko, аÑ?дио бÑ?оÑиÑ?Ñ? кÑ?Ñ?иÑ?Ñ? беÑплаÑ?но, 658028,